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In-Game Ads Losing Their Luster?

Started by bukolae · 10 months ago

In-game ads are on the decline.  According to a survey by Forrester Research just 18% of marketers are using in-game ads. Last year, 24%  of respondents said they were using in-game marketing. Given all of the hoopla over the game industry’s failure to make a profit on ... Continue reading »

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